THE DIGITAL ROCKET
Every launch needs a flight plan, a crew who trusts the mission, and clear signal back to ground control.
I help organizations build strategic plans and engagement processes that communities and clients trust, because they were built with them, not just for them.
Services
Rockets, like good business and marketing plans, need a strong foundation, systems in place and knowledgeable people. Most companies already have the expertise to run their business; what they often lack is the time, tactics and tools to augment their brand.
Stage 01
Strategic planning
Every launch needs a flight plan. Defining priorities, setting measurable goals, and building a roadmap the whole team can actually execute.
Stakeholder engagement
No mission succeeds without ground control. Consultation and engagement processes that build real trust, stakeholder mapping, public input, and follow-through.
Communications strategy
Clear signal, every step of the way. Turning a plan into a message people understand and act on.
Branded materials and Design
Every mission needs a flag to fly. Visual materials that carry the message — handouts, reports, decks, and everyday branded assets.
ABOUT ME
Hi, I’m Jenn. Over the past decade-plus, I’ve built strategic plans and communications from the ground up — including growing a nonprofit café at Mount Seymour United Church from a grant application into a fully operating community space, managing the communications, project planning, and operations simultaneously. I hold a Bachelor’s degree in Communication Studies from Capilano University and a diploma in New Media and Web Design from BCIT, and I bring both the strategic thinking and the on-the-ground execution to every project.
Not sure where to start?
Not every launch starts with a rocket. Most start with a strong foundation, the right people, and a clear sense of the mission. Every organization has that mission — what’s often missing is the process to turn it into a plan, and the engagement to bring your community along for the ride.
THE FOUNDATIONS
Not all help needs to begin with a rocket. Every successful launch starts with a strong foundation, systems in place, and an investment in people — it takes time, focus, curiosity, and data.
Know your audience
Who is your target audience? Why would they buy your product of service? Knowing who you are selling to will ensure that your content will resonate with the people who actually buy your product.
Be Clear
Spend the time to develop a strong content strategy. Know your business objectives, be clear on what your services are, who you are selling to and what your company’s value proposition is.
Have a Plan
Create a strategic communication plan that encompasses a wide array of consumer touch points. Develop tactics to improve search engine optimization and boost social media effectiveness.